Archive for 2008
Monday, March 24th, 2008
Ok, so you want to build more links into your website.
First question, why would you want to do this in the first place? Well, the search engines, especially Google, place a lot of emphasis on websites that have a lot of incoming links. The better quality those links are, the ...
Posted in internet marketing | 4 Comments »
Saturday, March 8th, 2008
You've done all your business analysis, put in hours of keyword research, written website copy that a best selling author would be proud of, have 'calls to action' all over your web pages, have an 'opt in' and have optimised your website to the hilt.
That my friends was the easy ...
Posted in internet marketing | 2 Comments »
Wednesday, February 27th, 2008
An article caught my eye last week, written by Lee Oden and posted on WebProNews, it talked about the concept of the SEO Celebrity. Lee cites examples of job candidates explaining how they want to be famous SEO's in 2-3 years. He asks is all the link baiting effort and ...
Posted in SEO, SERP | 4 Comments »
Monday, February 11th, 2008
How do you keep tabs on what people are saying about your brand? How do you know if people are even talking about you or your business?
1: Know when people are talking about you
Google Alerts lets you monitor search terms. If these search terms happen to be your company name ...
Posted in Seo Tools, Social Media Marketing, Social Network | No Comments »
Thursday, January 31st, 2008
Does it matter what your website is called? What about where you're hosted or where you registered your website from? Surely its all about what's on your website - the content and not where its hosted or what its called? Right?
OK, so lets say that you live in Spain and ...
Posted in Organic SEO | 4 Comments »
Friday, January 25th, 2008
Dosh Dosh was talking about the best way or method for delivering great content to her audience. She maintains that she just shares her honest opinions about what she writes about. Getting people to convert to customers is something that provokes a lot of noise on the blogasphere. I guarantee ...
Posted in Organic Search | No Comments »
Monday, January 21st, 2008
I was going to write about conversion tactics in this post, but a post over on The ClickZ Network by Mike Grehan has focused my attention on where online businesses should be focusing their marketing budgets for the foreseeable future.
Increasingly, search engines are attempting to provide users with more varied ...
Posted in Social Media Marketing | 5 Comments »
Saturday, January 12th, 2008
Lets say you have a website that's hosted in the UK and your domain name is www.mycompany.com. Lets also assume that you have been doing quite well targeting your customers in the UK. But its a new year and you have new plans. This year you want to start targeting ...
Posted in Organic SEO | 1 Comment »
Tuesday, January 8th, 2008
What is branding or what does it mean to have a brand?
According to the define: command on Google, brand is a 'trade name: a name given to a product or service'...
I much prefer the Wikipedia definition, 'a customer experience represented by a collection of images and ideas; often, it ...
Posted in Online Brand | No Comments »
