Top 12 SEO Tips To Optimise Your Website Content For Organic Search.

Previously we gave a set of seo tips for using social media to boost your keyword rankings and increase your website’s visibility.

Here we focus specifically on the content of your website and what to do for better seo results.

Here’s a step-by-step approach that will get you started:

1. Carry out keyword research and analysis to define your top 10 keywords
2. Do an initial audit on your website for your top 10 keywords to identify the top SEO issues to be fixed
3. Analyse your keyword competitors for your top 10 keywords
4. Analysis your trade competitors
5. Research your current visibility for chosen keywords – to establish a yardstick for improvement?
6. Determine the quality of your back-links. Back-links of poor quality may actually be reducing your authority with the search engines.. Where are you getting links (links – not traffic) from – what countries, what domains?

With these free seo tips under your belt you are now ready to start making changes to the website.

The SEO workbench will make the next steps easier and help get faster improvements as it uses an intelligent algorithm to identify the most important issues that are easiest to change.

7. Write Meta data for 10 keywords – title tag, description tag, keywords tag

8. Clean up code if required, i.e. clean html, CSS, broken links, navigation

9. Get human readable urls that match chosen keywords

10. Generate or optimise existing site map, plus develop XML site map

11. Implement internal and external links that align with keywords

12. Append a blog to the website, we recommend Wordpress

So, how much would you expect to pay for this work? A wide range of service providers can quote you for this service. You are in  a better position if you have done the above analysis as you can prepare a specific Requirement Specification Document.

Ultimately the price paid should be based on the expected ROI from the campaign.

Or you could do much of the work yourself with the help of the Interleado SEO Workbench or other suitable to identify issues to be fixed. You will need to know how to prioritise the work into a list of tasks that will yield faster SEO results.

SEO Tip – How Social Media Marketing Helps Organic Search?

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