Archive for 2009
Friday, November 13th, 2009
What is Typical Company Policy on Social Media.
A recent survey of CIO’s in the U.S. market by Robert Half Technology, found that 54% of company’s surveyed do not allow employees to visit social networking sites while at work.
Essentially an individual company’s policy on social networking comes down to what ...
Posted in Social Media Marketing | 3 Comments »
Wednesday, November 11th, 2009
Mobile Internet Not Influencing Consumers Buying Decisions.
Razorfish has just released its latest annual study into consumer behavior online.
The report focuses on understanding how digital is changing the way that consumers interact with brands.
Razorfish surveyed 1,000 U.S. consumers (50.5% female, 49.5% male) in four major age groups to understand how ...
Posted in Social Media Marketing | No Comments »
Tuesday, November 10th, 2009
Here are some tips for optimising your conversion rates.
What Key Factors Impact Selling Online:
By selling online I mean using a website to drive new business into
your sales funnel.In the case of some products or services this can involve the full sales cycle leading to closing the sale online. However ...
Posted in internet marketing | 2 Comments »
Friday, November 6th, 2009
Delivering search or seo services to the market place has long been a very subjective, and sometimes, very hit and miss affair. Depending on a companies approach, it can be very labour intensive, personality dependant, unpredictable exercise that results in sometimes a very good results and sometimes a very bad ...
Posted in SEO, SEO Tips | No Comments »
Friday, November 6th, 2009
A recent research study by Internet Marketing Blueprint reported some startling news.
The study looked at approximately 60,000 “popular” internet marketing keywords to see what the level of penetration was for web 2.0 platforms in the top 10 Google results.
The results provided some startling new information on how best to ...
Posted in SEO, SEO Tips | 3 Comments »
Wednesday, November 4th, 2009
Wordpress is one of the most popular blog publishing applications. First launched in 2003, by 2009 Wordpress is now
[caption id="attachment_1013" align="alignright" width="300" caption="Optimising your Wordpress blog for seo"][/caption]
used by 62.8 million websites in the US and 202 million websites worldwide.
It is designed for ease of use and comes with a ...
Posted in Blogging | 7 Comments »
Friday, October 30th, 2009
What Is A Brand And How Is It Represented?
According to Wikipedia:-
‘People engaged in branding seek to develop or align the expectations behind the brand experience, creating the impression that a brand associated with a product or service has certain qualities or characteristics that make it special or unique. A ...
Posted in internet marketing | 2 Comments »
Wednesday, October 28th, 2009
In a recent survey ProBlogger analysed what readers want to learn most about blogging.
Surprise surprise…Top of the list was a desire to increase readership and subscriptions.
A question I give a lot of thought to is how do blog publishers expand their base of readers?
I notice loads of blogs that have ...
Posted in Blogging | 6 Comments »
Friday, October 23rd, 2009
A recent research study recently carried out by GroupM Search and ComScore claims that a 50% improvement in click-through rates may achievable when consumers have been exposed to a combination of social media and paid search.
"What's compelling is how social media influences decisions and social media could move the needle ...
Posted in Social Media Marketing | No Comments »
Thursday, October 22nd, 2009
Why do people find it hard to sell Organic Search Services as compared to Pay Per Click? Is one marketing and the other advertising?
Organic Search is a growing business and has now become more mainstream. Website owners are more knowledgeable about the different strategies used to promote their website and ...
Posted in SEO Tips | 1 Comment »