Seo Tips For Link Building

March 11th, 2010 | by BillEgan |

In  a previous article we gave lots of general seo tips for using social media to boost your keyword rankings.

Here we deal specifically with how to build seo links using social media.

As you know external  links that point to your website will help give the relevant web page more authority with the search engines.

Your website’s overall visibility depends on a large number of onsite and offsite factors used by search engines to rank the keywords for which you want to be found.

In another article I have pointed out the top 10 on-page seo tips for increasing your keyword ranking.

So in this article, let’s take a look at the main off-page factors that can help boost your keyword rankings.

So What Off-Page Factors Really Matter?

There are three main factors that I would recommend you pay attention to:

  • Links from websites with a high page ranking that allow clickable links
  • Links from sites with a “DoFollow” attribute for links
  • Links that include your keyword anchor text in the link

These factors together are far more important than simply the total number of external  links that you have to your site.

So, the first step is to identify websites with a high page rank where you can place a clickable link to your website.  For these links to be of a high quality they will need to be “Do Follow” links. These are links that Google will follow when crawling the website which contains your link.

Then when the Googlebot follows these links to your website they will transfer some of the high page rank to the page they land on.

A “No Follow” link on the other hand will drive traffic to your website but will not transfer any page rank . This means that for seo purposes you will not benefit from that link since no “link juice” will be passed along.

How Can You Identify Relevant Websites?

The most obvious sites that will fit the above criteria will include article sites where you can create content with embedded back-links and blog sites where you can place comments back-links that include keywords as anchor text.

You can use Google’s page rank checker to verify the home page rank of your selected sites.

How Can You  Recognize Do-Follow from No-Follow Links?

The best way to do this is to install the Firefox extension – SearchStatus. This extension will show you which links are followed, and are not followed by search engines! This is very useful tool which you can use on any web site, blog, forum or directory.

On completing the installation you will see a small blue icon in bottom-right screen of your browser.

Right-click on it to display the options available and next click on the option “Highlight Nofollow links”.

Then, links with no-follow attribute will be highlighted with red color.

Different article and blog sites have different rules. Some will allow a specific number of “DoFollow”  links in the article, other will limit these links to the comment box or your author profile (Sometimes called the resource box).

Let’s say that you want to post comment on some blog. So look where your link should be. If links are highlighted in red they are “NoFollow” links as in the example on the right

If the links are “DoFollow” you will see the links without any red colour.

To find relevant blogs You can use the do-follow blog finding tool to search for these.

What Sites Do I Use?

Here is a table of sites that I would recommend you work with.

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  1. 18 Responses to “Seo Tips For Link Building”

  2. By Said on Mar 12, 2010 | Reply

    Thank you a lot!

  3. By Melinda on Mar 13, 2010 | Reply

    Hi Bill
    Another really useful, practical article. Can you add Twitter to your sharing options so that I can Tweet your articles?
    Thanks
    Melinda

  4. By Aliuser on Apr 23, 2010 | Reply

    Useful list.. thanks for sharing

  5. By James on Jun 28, 2010 | Reply

    Great article and thanks for sharing too Bill!
    I’ve seen many cowboy SEO’ers out there going crazy link building to see their efforts wasted by the links being no follow.
    Regards
    James

  6. By Peter Cullen on Jun 29, 2010 | Reply

    Thanks for the comment Jame. I guess there are multiple benefits of getting backlinks, but if they are done with the sole goal os building authority then the ‘no follow’ is definitely something to look out for.

  7. By Jess Echavez on Jul 5, 2010 | Reply

    There are a lot of off page seo aspects such as article writing, link exchange, forum posting, blog commenting, etc. This is a good way of driving quality traffic to your website.

  8. By Scott Foley on Jul 24, 2010 | Reply

    Thanks a lot for sharing. I find myself at a constant struggle trying to keep up with all the new strategies for getting on top. I will definitely be applying some of your techniques in the near future.

  9. By Peter Cullen on Jul 26, 2010 | Reply

    Thanks for dropping by Scott. Nice site you have, do you have any issues getting ranked? Just mention it because it looks like it’s all Flash.

  10. By James the Marketing Consultant on Jul 27, 2010 | Reply

    Link building is one of the backbone of SEO. I think this post has provided insights to link building however, there is a slim distinction between do-follow link and no-follow link. there are different rules on posting depending on the website. You can still post to ‘no-follow’ websites, it is as good as ‘do-follow’. Better to post on a ‘no-follow’ page than ‘no post’ at all, remember, LINK is always a LINK!

  11. By Bobby Bash on Jul 29, 2010 | Reply

    Hi, there your information in this site great example of learining the instant link building and you have made some valid points, and i followed your information and i got the page rank to my site within a week and, any more ideas like this please let me know, thanks for your valuable information..

  12. By Joe Finm on Aug 12, 2010 | Reply

    I’m trying to learn what I can about SEO for the games website I write for and this is a great help. I need to go back and read all your other articles now.

    It’s funny, I only came across this because of your name Peter. You realise that you share the name of the great voice actor of Optimus Prime and Eeyore (Winnie the Pooh). I was searching for him on twitter. Social media in action!

  13. By Dirk Marine on Aug 14, 2010 | Reply

    The process of SEO link building requires skill and knowledge. But is it a good option for you, as a website owner? Very helpful website! Thanks for the information, it will be put to use.

  14. By Barry on Aug 23, 2010 | Reply

    In my experience, it does not matter a whole lot if links are follow or no-follow…a link is a link!

  15. By alex mediapub on Nov 10, 2010 | Reply

    I think in Google chrome Recognition of Do-Follow or No-Follow Links by inspecting the element.which can be done by right click on any of the hyper link in the existing page and select the “Inspect element” option,then it will display “rel=”dofollow/nofollow” for do follow or no follow links respectively…

  16. By Jessica on Dec 10, 2010 | Reply

    A new tips for me to apply. Thanks for sharing this great info.

  17. By Amit on Dec 16, 2010 | Reply

    Most of the article submission sites are dofollow… and that’s how we can gain dofollow links. I always suggest PR submission and classified submission to get more backlinks.

  18. By melina on Dec 30, 2010 | Reply

    If you are doing online business, definitely you will have a website to promote your product or services. Just having a website will not do any wonder in your business. You need to work hard to bring your website to the top ranking position in the search engine optimization. Here are some of the easy SEO tips that can give a professional look and reputation to your website in search engines.

    Google SEO

  19. By Sanjay Chavda on Jun 22, 2011 | Reply

    It is necessary to process SEO link building techniques and knowledge. But it is as the owner for your Web site? Very useful site! Thanks to the information used to come.

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