Archive for the ‘General’ Category
Thursday, September 9th, 2010
Google has just launched their latest UI update, called Google Instant. What are the implications of this latest roll out for both those involved in providing search related services (SEO, PPC, Social Media) and for businesses dependent on Google for life giving traffic?
First of all, what is Google Instant? As Johanna Wright, Director of ...
Posted in General, Organic SEO, SEO | 2 Comments »
Tuesday, September 7th, 2010
What's the difference between Link Building and Link Marketing and why could an understanding of the difference make a big difference to your bottom line?
There is a very good overview of what link marketing might look like from Eric Ward over at Search Engine Land.
What do you think about when ...
Posted in General, Links | No Comments »
Saturday, September 4th, 2010
It's very easy to get caught up with getting a website launched and agreeing on the content, any content, just to get the site launched. After a site is launched many companies get caught up withe bottom line numbers, i.e. how much revenue are we making from the website in ...
Posted in General, Online Marketing | No Comments »
Thursday, July 22nd, 2010
The rise in conversations about Search and how Search is evolving are growing. The debate focuses on whether Google will be superseded by Facebook and will Social Search take over from traditional search?
The core argument for me is, are searchers more likely to trust a faceless search engine or is your ...
Posted in General, Search Engine, Social Media Marketing | No Comments »
Wednesday, June 30th, 2010
What one ongoing change could you make to your website that might double your website conversion rate? What one single change might transform your business?
Amanda Simmons posted a decent blog over at Search Engine Land today outlining 5 Tip to Improve Conversion on B2B landing pages.
One of these tips really ...
Posted in General | No Comments »
Friday, June 25th, 2010
What direction is Traditional News Media going?
Recent Developments of Leading Publishing Companies
The Future of Online News Media
New York Times & Financial Times Online Strategies
Now that the web offers nearly infinite ad space, display advertising has become a commodity and newspapers find it difficult to compete with ad networks that specialize ...
Posted in Article marketing, General, Online Brand, Online Marketing, Social Media Marketing, internet marketing | No Comments »
Friday, May 7th, 2010
How to Start a Link Building Campaign:
1. An Explanation of page rank & authority
2. Cross Industry comparisons of Link Building Strategies
3. Checking up on your competitors Backlinks
4. How to find good BackLink Sources
Website Authority & Page Rank
As many of us know, your websites Authority in Google's SERPS (Search Engine Results Pages) is ...
Posted in General, Keyword Ranking, Linking, Organic SEO, Organic Search, Page Rank, ROI for SEO, SEO, Search Engine, Search Engine Ranking, Search Marketing | 2 Comments »
Wednesday, April 28th, 2010
An insight into Facebook’s new vision of the web:
An explanation of the new Open Graph Protocol.
Why/How the web will be more Personalized and Social.
What the significance of the new “Like” button really is.
Why Facebook Connect will soon be a thing of the Past.
The recent announcement by Facebook ...
Posted in General, Online Brand, Online Marketing, Organic Search, Social Media Marketing, Social Network, internet marketing | 3 Comments »
Saturday, March 27th, 2010
I recently wrote about how important it is to ask the right questions when you're thinking about your strategic internet marketing plan.
This article will look at the following question:
What are the possible solutions and approaches when it comes to implementing your strategic internet marketing plan?
Part 1 also touched on the ...
Posted in General | No Comments »
Thursday, March 25th, 2010
Improve your SEO ranking in Organic Listings:
How to use your blog to significantly increase traffic to your website
How to Syndicate content to all corners of the web
An Insight into Google's "Real time"and "Social Search"
Blogs are a great way to get ...
Posted in General | 9 Comments »
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