How Can Online Talk Be Used to Measure Your Online Brand?

Thursday, September 10th, 2009

How do you keep up to date on what people are saying about your brand on the internet? How do you know if your business or product is being mentioned or talked about online? Most Web site objectives fit neatly into five site types: e-commerce, lead generation, content/media, customer self-service and ...

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5 Tips for building your brand online…

Tuesday, January 8th, 2008

What is branding or what does it mean to have a brand? According to the define: command on Google, brand is a 'trade name: a name given to a product or service'... I much prefer the Wikipedia definition, 'a customer experience represented by a collection of images and ideas; often, it ...

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