Is Traditional Publishing on its way out?

Friday, June 25th, 2010

What direction is Traditional News Media going? Recent Developments of Leading Publishing Companies The Future of Online News Media New York Times  & Financial Times Online Strategies Now that the web offers nearly infinite ad space, display advertising has become a commodity and newspapers find it difficult to compete with ad networks that specialize ...

Posted in Article marketing, General, Online Brand, Online Marketing, Social Media Marketing, internet marketing | No Comments »

Social Media Audit – Is your Website Utilizing Social Media?

Tuesday, May 25th, 2010

In this Posting we will examine: How to Integrate Social media with your website How to get better Rankings using  Social Media How make your website more interactive Your Blog In one of our previous posts we talked about the importance of content syndication. By producing well planned, informational blog articles you can achieving good rankings for both medium & long tail ...

Posted in Online Brand, Social Media Marketing, Social Network, Twitter Tips | 2 Comments »

Facebook Personalizes The Web

Wednesday, April 28th, 2010

An insight into Facebook’s new vision of the web: An explanation of the new Open Graph Protocol. Why/How the web will be more Personalized and Social. What the significance of the new “Like” button really is. Why Facebook Connect will soon be a thing of the Past. The recent announcement by Facebook ...

Posted in General, Online Brand, Online Marketing, Organic Search, Social Media Marketing, Social Network, internet marketing | 3 Comments »

How Can Online Talk Be Used to Measure Your Online Brand?

Thursday, September 10th, 2009

How do you keep up to date on what people are saying about your brand on the internet? How do you know if your business or product is being mentioned or talked about online? Most Web site objectives fit neatly into five site types: e-commerce, lead generation, content/media, customer self-service and ...

Posted in Online Brand | 2 Comments »

5 Tips for building your brand online…

Tuesday, January 8th, 2008

What is branding or what does it mean to have a brand? According to the define: command on Google, brand is a 'trade name: a name given to a product or service'... I much prefer the Wikipedia definition, 'a customer experience represented by a collection of images and ideas; often, it ...

Posted in Online Brand | No Comments »